SOLUTIONS · MONETIZE MY CONTENT

Turn every break into revenue,
every play into sellable inventory.

Detect ad breaks at catalog scale, generate frame-accurate SCTE-35, light up FAST channels with programmatic depth, and unlock virtual placements inside live sports — all from one signal-engineering stack built for broadcasters and FAST publishers.

WHY NOW

The gap between content you own and
inventory you can sell is now a signal-engineering problem.

The monetization curve has moved. FAST and AVOD are projected to drive the majority of new ad-supported viewing growth through the next cycle, and the buy side — agency trading desks, DSPs, programmatic guaranteed deals — has fully matured around SCTE-35-driven ad decisioning. The result is that the gap between "content you own" and "inventory you can sell" is now a signal-engineering problem, not a sales problem.

Three shifts are happening simultaneously. Legacy linear catalogs that were never marked for programmatic insertion need ad-break metadata to be eligible for FAST distribution at all — and manual marking does not scale across thousands of hours. SCTE-35 has moved from a static schedule export to a live decisioning surface, where markers must be conditioned on viewer segment, region, and pod density. And in live sports, the most valuable attention windows — strikeouts, goals, match points — sit outside the traditional break, locked behind physical signage and rights deals that don't unbundle by region.

Computer-vision-driven virtual placement removes that lock. Programmatic-grade FAST infrastructure removes the next one. Deep-learning ad-break detection removes the third. Together they convert content you already have into inventory the buy side can actually transact on — at the fill rates, frequency caps, and pod structures programmatic buyers expect.

CPMs don't rise by themselves. Placement precision does. The publishers winning the next cycle are the ones treating ad-signal infrastructure as a product surface, not a back-office task.

CASE · WEIRAI WBC SCORECAST AD

"Your brand shows up the instant the entire country stands up and cheers. That promise is no longer a feeling — it is a measurable delivery."

— Weirai TV, Ad Sales

For the 2026 World Baseball Classic, Weirai TV deployed ScoreCast AD inline with their broadcast signal chain. The system detected 327 high-emotion moments — strikeouts, home runs, scoring plays — and triggered virtual sponsor placements within 0.8 seconds, with 2.4× higher contextual precision than conventional inning-break inventory and 100% advertiser satisfaction in the post-season survey. Zero main-frame obstruction. Zero viewer complaints. For the Weirai sales team, this was not a new ad slot — it was a new pricing conversation with every advertiser on the roster.

Read the full case study →

READY?

Make the moments your sales team has
always wanted to sell — actually sellable.

Whether you are reactivating a legacy linear catalog for FAST distribution, wiring SCTE-35 into a programmatic ad server, launching your first ad-supported channel, or building virtual inventory inside live sports, our engineering team can scope the work across signal, scheduling, and decisioning layers in a single architecture review.