Broadcast ticker and CG graphics,
driven by live data.
Marquee is Point Media Tech's broadcast ticker and CG graphics system — a character generator that runs in software. It pulls news, market, weather, and score data from RSS, XML, and JSON feeds, renders it through multilingual templates, and composites it onto the broadcast output in real time, replacing dedicated CG hardware.
RSSXML / JSON real-time feeds
8Graphics layers
0Manual data entry
24/7Auto-updating
Nobody is typing
what is on the ticker.
In the Marquee CG studio, every layer names the feed it is bound to and how often it refreshes. The ticker queue fills itself from the newsroom system, the wire, weather and sports APIs — and a breaking-news push jumps the queue.
From CG hardware and manual data entry to an API-driven ticker,
the CG room stops retyping.
Marquee replaces CG hardware and manual entry with a server-based template engine: news, market, weather, and score data arrive over API / RSS and go on air automatically. Traditional CG depends on dedicated hardware plus operators typing in tickers; news, weather, and markets need someone on shift copying and pasting, and each extra channel needs another box. For breaking news, Marquee pushes an emergency ticker in one click. It suits stations running multiple channels, multilingual graphics, or heavy live data; when captions come from programme audio, pair it with AI speech-to-text captioning.
Hardware boxes + manual ticker entry
Dedicated CG hardware over SDI; operators type tickers manually; news, weather, markets need shift coverage; multi-channel needs multiple machines; template updates done offline.
Data-driven + multi-layer compositing
RSS / XML / JSON real-time ingestion; 8 graphics layers composited; multilingual templates (EN, ZH, JA, KO, AR); multi-channel parallel; hot-reload templates; API-driven schedule and synchronised triggers with Playout.
Today · A hardware character generator, typed into
- Tied to proprietary hardware
- An operator types every update
- Someone sits with the news ticker all shift
- Weather and scores are copied and pasted
After · An API-driven graphics engine
- Pulled automatically over API or RSS
- Templates render in real time
- News, markets, weather and scores go up by themselves
- Up to eight layers on one channel
Three capability layers, threaded into one
data-driven CG line.
Point Media Tech's Marquee has three capability layers: data sources, template rendering, and on-air integration. Each layer can be evaluated independently, licensed by channel count, and scaled later.
Multi-source data integration
Compatible with RSS feeds, XML, JSON, CSV, and REST API; news, markets, weather, scores, social comments — refresh frequency configurable from seconds to hours; falls back to last cache on data anomalies.
- RSS / XML / JSON / CSV
- REST API webhooks
- Configurable refresh rate
- Anomaly fallback
Templates & multilingual
HTML5 / CSS / SVG template engine; English, Mandarin, Japanese, Korean, Arabic (RTL); mixed text/graphics, icons, lower thirds, L-shape; up to 8 layers composited; hot-reload templates without restart.
- HTML5 / CSS / SVG engine
- Multilingual + RTL
- 8 layers composited
- Hot-reload templates
On-air integration & scheduling
Standard REST API to Playout, Master Control, and Caster streaming; schedule-triggered or manual override; emergency tickers pushed in one click; multi-channel parallel with per-channel templates.
- Playout / Master / Caster integration
- Scheduled + manual override
- Emergency ticker push
- Multi-channel parallel
From data source to on-air ·
API-driven CG flow.
Marquee connects data sources, the template engine, on-air systems, and emergency push, automating graphics from data arrival to the composited on-air signal.
- DataRSS / XML / JSON / API · live ingest
- TemplateHTML5 / CSS / SVG · multilingual rendering
- Marquee8 layers · scheduled / manual / emergency triggers
- PlayoutComposited onto on-air signal · SDI / IP output
- AudienceTV · OTT · DVB-T multi-path delivery
Engineering specifications.
Marquee takes RSS, XML, JSON, CSV, and REST API data and outputs SDI overlay, NDI, and SMPTE ST 2110. Full spec sheet and technical assessment available on request.
| Data sources | RSS · Atom · XML · JSON · CSV · REST API webhooks · refresh rate from seconds to hours |
|---|---|
| Template engine | HTML5 / CSS3 / SVG / Web Animation API; hot-reload templates without restart |
| Multilingual | EN, ZH, JA, KO, AR (RTL) and full Unicode; automatic font fallback |
| Layer count | Up to 8 simultaneous layers per channel; lower thirds, L-shape, tickers, sponsorship bars, bugs |
| Integration | Standard REST API · Playout / Master Control / Caster triggers · webhook push |
| Output | SDI overlay · NDI output · HTML5 transparent (OTT subtitles) · SMPTE ST 2110 |
| Licensing | Per channel and feature module; modular expansion; perpetual + annual maintenance |
Three steps, from evaluation to go-live.
Request a trial
Submit the contact form. Our sales team responds within one business day and schedules a call with a solution architect.
Integration assessment
A solution architect reviews your existing broadcast architecture and confirms data source ingestion and template design requirements.
Deployment and go-live
After configuration we run acceptance testing (template rendering, data refresh, Playout integration) and transition into production.
Frequently asked questions.
Which data sources can the Marquee broadcast ticker connect to?
Point Media Tech's Marquee connects to RSS, Atom, XML, JSON, CSV, and REST API webhook sources, with refresh rates from seconds to hours. News, market, weather, and score data render through templates onto the broadcast output; on a data anomaly it falls back to the last cached copy.
How does replacing manual ticker entry with Marquee help channel operations?
Marquee updates ticker content automatically from data sources and the schedule, so operators no longer type or copy and paste. One system runs multiple channels in parallel with per-channel templates, which cuts manual work and staffing in the CG room.
Can Marquee integrate with our existing playout and master control systems?
Yes. Marquee uses a standard REST API to integrate with Playout automation, Master Control, and Caster streaming, so graphics trigger in sync with the on-air schedule. It runs on standard servers or workstations under Linux or Windows.
How is Marquee licensed?
Marquee is licensed per channel and by feature module, with modular expansion. Licensing is perpetual plus annual maintenance; contact sales for a quote based on your on-air graphics requirements.
What is the difference between a character generator and a ticker system? Can Marquee replace legacy CG hardware?
Yes. Marquee covers the graphics overlay of a traditional character generator (CG) in software, and adds tickers, data-driven graphics, and multi-layer compositing. A traditional CG mostly produces static or simple animated graphics; Marquee updates graphics automatically from external data through the API, with up to 8 layers per channel.
What is the first step to evaluate Marquee?
The first step is to submit the contact form; our sales team responds within one business day. A solution architect then assesses your on-air graphics requirements and arranges a trial.
Ready for tickers
that run themselves?
Book a demo and watch news, weather, and score data flow from an RSS feed straight onto the on-air signal.