SOLUTIONS · RUN A 24/7 CHANNEL
Run your channel
without the night shift.
A unified playout, scheduling, ingest, and MAM stack that operates by exception — your team intervenes only when the system asks. From SDI broadcast to OTT linear and FAST sub-channels, one channel core drives every output, on one schedule, from one library.
WHY NOW
One playout core, one asset graph,
one scheduling brain — driving every feed.
Channel economics have inverted. Linear ad revenue is migrating to streaming, but the obligation to keep signal on air has not eased — 24/7 transmission, programming compliance, ad insertion, breaking-news cut-ins all still require coverage. The legacy answer is headcount: master control, sub-control, dayside, overnight, weekend rotation. That model does not scale when one programming team is now expected to feed a broadcast main, an OTT linear simulcast, and three or four FAST sub-channels off the same content library.
Machine-learned scheduling has finally crossed the production-readiness line. Where a traffic editor once spent a full day reconciling rights windows, ad-load balance, audience pacing, and seasonal stunts, an ML-assisted scheduler now closes the same problem in seconds and surfaces only the conflicts that need human judgment. This is not automation replacing expertise — it is automation freeing expertise from repetition.
The third forcing function is multi-feed economics. Each output (broadcast SDI, OTT ABR, FAST manifest) has its own encoding profile, ad-marker spec, captioning track, and SCTE-35 contract. Operating each on its own playout silo multiplies OpEx linearly with feed count, and last-minute changes — a promo swap, a breaking-news cut-in, a sports overrun — must propagate to every silo in lockstep. The only sustainable architecture is a single playout core, a single asset graph, and a single scheduling brain, driving every downstream feed in parallel and applying any change in one place.
PRODUCTS · RECOMMENDED STACK
From scheduling to ingest,
one core driving every feed.
CASE STUDY · LIANWEI CABLE
"Standing up a new hotel used to mean dispatching engineers to run cable. Now we confirm the network is up and we are on air in two business days. Our expansion velocity is in a different league."
— LianWei Cable, Engineering Operations
LianWei Cable runs broadcaster-style 24/7 channels into hotels nationwide on Point's OTT delivery architecture. The numbers tell the story: 99.97% system uptime, 60% reduction in operations headcount, new property turn-up cut from weeks to two business days. When the channel runs itself, the business expands at a different pace.
Read the full case study →READY?
Take the night shift off the rota.
Have one of our solution architects map your current playout chain and design an architecture that operates by exception — not by overnight rotation.