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SOLUTIONS · OTT & FAST PUBLISHERS

Launch your FAST channel
this quarter, not next.

Point Media gives OTT operators and FAST publishers a single pipeline — transcode, schedule, ad-insert, caption — so a library becomes a 24/7 monetizable linear channel in weeks, not seasons.

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WHY NOW

Between a library and a live channel
sits an engineering gap.

FAST is no longer an experiment. Pluto, Tubi, Samsung TV Plus, LG Channels, Roku Channel, and a wave of regional aggregators are onboarding third-party channels at unprecedented speed. Ad spend is migrating off legacy linear into CTV and FAST, and fill rates and CPMs are entering territory where the unit economics actually work — provided you can ship the channel in time to catch a buying cycle.

The hard part is what sits between a content library and a live channel. Linear playout requires 24/7 uptime, a scheduler, frame-accurate ad breaks with SCTE-35 markers, EPG metadata that conforms to each aggregator's schema, and ABR delivery that survives a Samsung TV in a hotel lobby in Tokyo as well as a Roku in Boise. Most teams discover, on their first attempt, that their library is a patchwork of formats and bitrates, that captions are missing for half the long-tail catalog, and that ad opportunities have to be marked manually because the encoder never wrote SCTE-35 in the first place. Normalizing that library can burn an entire quarter before a single channel goes live.

That delay is the expensive part. FAST programming windows track sports seasons, festivals, holidays, and licensing terms. Miss the window and the ad inventory goes to a competitor who shipped first. The buyers we work with aren't shopping for a tool — they're shopping for a pipeline that compresses time-to-air without compromising the broadcast-grade reliability advertisers expect.

PRODUCTS · RECOMMENDED STACK

The Point Media stack for
OTT and FAST publishers.

FAST FAST Channel End-to-end FAST channel origination. Scheduling, playout, ad breaks, SCTE-35 signaling, EPG export, and multi-platform delivery in one system — library in, aggregator-ready stream out. AD INSERTION Ad Insertion Automated SCTE-35 generation and frame-accurate ad insertion. Server-side or client-side, VAST/VMAP-compatible, integrated with the ad-tech stack you already use. FILE TRANSCODER File Transcoder Massively parallel transcode across hundreds of source formats. Normalize a heterogeneous catalog to the technical spec each aggregator requires, with metadata and caption tracks preserved end-to-end. STT Speech-to-Text Real-time and batch captioning across 40+ languages and accents, exporting clean SRT and WebVTT — the unlock for entering new regions and clearing accessibility requirements without a translation backlog.

CASE STUDY · LIANWEI CABLE

"Two days, end to end."

— Engineering team, LianWei Cable

LianWei Cable migrated its linear cable channels to an OTT distribution architecture on the Point Media stack — Encoder, File Transcoder, and Caster — and brought the new pipeline up in two days, against an internal estimate of weeks. The system has held 99.97% uptime in production and cut maintenance effort by 60%. For a FAST publisher, that is the practical definition of broadcaster-grade reliability applied to OTT delivery: an ad break can't fire on a stream that isn't on air.

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READY?

The next FAST onboarding window
won't wait for you.

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