Cue second-screen interactionShopping & lifestyle
See it, buy it,
no phone call needed.
Point Media Tech's Cue lets shopping and lifestyle viewers check specs, choose options and order on their phones the moment a product appears on TV. Channels without their own storefront can send viewers to an existing store and still track every sale.
Synced with your TV
Cast-iron skillet
- 24 cm
- 28 cm
US$ 54.90
Add to cartFeatured this episode
Interface illustration
Viewers want to buy,
but first they have to call.
| You cannot shop with a remote | Typing, or entering a card number, on a TV is close to impossible. Viewers must note a number or a URL, and the impulse fades. |
|---|---|
| Call centres and manual orders are costly | Orders, product questions and option changes all need a call, so staffing rises and falls with the show's momentum. |
| Local partnerships are hard to measure | Lifestyle and travel shows feature shops and brands but cannot say how many customers the programme sent their way. |
Whatever is on TV
is on the phone.
Product cards appear with the picture, and anything viewers missed is still there after the show.
Check specs and options
The moment a product is on screen, its specs and options are on the phone, so viewers do not wait for the host to repeat them.
Order directly or in your existing store
Viewers buy on the phone; channels without their own storefront send them to an existing store or marketplace.
Still there after the show
Products featured in the programme stay on the phone, so viewers can browse what they missed after it ends.
Save recipes, restaurants and places
Recipes, restaurants and places featured in food and travel shows appear on the phone with the picture; viewers save them and can claim offers from nearby shops.
Every product,
traced to the segment that sold it.
Sales are attributed to programme segments, so the channel knows which presentation worked best and can feed that into the next show's running order.
| Product sales | Viewers order at peak interest, with no phone call; sales through an existing store are tracked too. |
|---|---|
| Local shop coupons | Shops and places featured in lifestyle, food and travel shows partner through coupons, with claims and redemptions visible. |
| Brand partnerships | Brand products and sponsorships appear in the segments that fit, with performance reporting that makes renewals easier. |
Pricing is quoted by number of channels and modules. Contact us for a quote.
Frequently asked questions.
We do not want to build our own storefront. Can we still use Cue?
Yes. Product cards can send viewers to an existing store or marketplace, with sales tracked.
Do payments pass through Point Media Tech?
No. Funds go through a third-party payment provider straight into the channel's account; the platform fee is invoiced separately.
Do viewers need to download an app?
No. They scan a QR code and Cue opens in the phone browser. Viewers can also join from the channel's LINE Official Account.
See the product and the phone
appear together.
Book a live demo, online or on site: one TV and one phone, running a shopping & lifestyle programme.